Guides
Food Cost Percentage vs. Gross Margin: A Guide to Strategic Menu Pricing
Food cost percentage measures ingredient cost against price, while gross margin shows the dollars left per sale. Learn how to use both when pricing restaurant menu items.
Guides
How to Price a Restaurant Menu Item Based on Food Cost Percentage
Use plate cost and a target food cost percentage to calculate a starting menu price, then check contribution margin, market fit and actual portion size in service.
Guides
How to Calculate Food Cost per Serving for Restaurant Menus (with Examples)
Food cost per serving equals total recipe cost divided by the number of portions the batch actually produces. Learn how to account for trim, cooking loss, yield, and portion variance.
Guides
Recipe Costing Template: Free Downloadable Spreadsheet for Restaurants
Download a free restaurant recipe costing spreadsheet that calculates ingredient costs, batch cost, cost per serving and a target selling price. Includes a worked example and setup guide.
Guides
How to Calculate Recipe Cost: A Step-by-Step Guide for Restaurants
Recipe cost is the total ingredient cost of one batch of a recipe, and it is the foundation of every menu price. Learn the step-by-step costing method with a worked example.
Guides
The Complete Guide to Restaurant Food Costing and Menu Pricing (2026)
Many independent restaurants plan around a 28–35% food cost range. Learn how to calculate recipe cost, set menu prices with food cost percentage, and engineer a more profitable menu.
Tips
7 Common Digital Menu Design Mistakes That Are Costing Restaurants Sales
Seven digital menu mistakes quietly drain sales—tiny fonts, PDF links, hidden prices, no dietary tags. Keep the live menu mobile-friendly while your printed menu handles the table.
Guides
The 73% Scan Rule: The One-Sentence Table Card That Triples QR Scans
Bare QR codes scan about 30%. Add one sentence of context and it jumps to 73%. Get the exact card layout, sentence, and design that gets guests scanning first try.
Guides
QR Menu Placement: A Practical Guide to Better Scan Rates for Restaurants
QR menu placement decides if guests scan or give up. Learn the 4 high-scan spots, exact heights, angles, and matte finishes that beat glare.
Guides
How to Create a QR Menu: A Step-by-Step Guide for Restaurants
Build a QR menu in 5 steps and update prices live without reprinting. Learn to structure items, use dynamic QR code, print on matte stock, and place it where guests scan.
Marketing
Digital Menu vs PDF Menu: Why PDFs Hurt Restaurant Conversions
A digital menu converts better than a PDF menu for mobile browsing because it loads faster, updates instantly, and can be discovered by Google and AI assistants.
Guides
The Complete Guide to Digital & QR Code Menus for Food Businesses (2026)
Create a mobile-friendly digital menu that works alongside your printed menu, stays accessible through QR codes, and updates instantly across your website and social profiles.
Updates
Introducing Nommy: A Restaurant Website Builder Built for Food Businesses
Nommy helps food businesses launch a complete website with a QR-ready digital menu in minutes—no coding or design skills needed.
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